We all do it… we don’t realise that we are bullying ourselves, but we are publicly critizing our bodies on social-networks!
#fatty #muffintop #thunderthighs #foodbaby
Special K created a 2min spot that tackles the issue of Fat Talk.
“93 per cent of women fat talk. We believe it’s a barrier to managing our weight. It happens everywhere, especially when shopping for clothes. To show how damaging words can be, we created a store with actual fat talk.”
See what happens:
Since being posted to YouTube last weekend, the Special K ad has generated more than a half-million views. I agree… it’s time to stop the fat talk!